News

OJSC "HLEBPROM" decided to restore TM "Usladov" to give all Russians a possibility to get high quality cake at an obtainable price. 9 TM "Usladov" new cakes appeared on shelves of the most supermarkets at the price from 120 rubles in July.

TM "Usladov" is a range of high quality cakes at low price represented at this time by 9 names – "Chocolate delight", "Strawberry", "Coliseum", "Arlekino", "Excellent", "Amber", "Iris", "Triumph", and "Gift". These cakes offer most popular tastes among customers: condensed milk, whipped cream, dried apricots, nuts, fruit and berry fillings.

Production of TM "Usladov" cakes stopped about 2 years ago. But now company's management decided to restore its production to put on the market essential inexpensive and at the same time high quality cakes. It's also noted that revival of TM "Usladov" doesn't mean return to the past, just the reverse – development of the own brands.